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Migrating to Shopify with all your SEO magnitude

Posted by Oliver Schönbett on

One thing that comes up over and over again is sceptic question on Shopify and SEO. First of all, there is no reason why Shopify should be doing worse on  Google than any other site. Google has a lot of factors that are taken into account while ranking pages, there is a nice overview here:   The technical aspects, listed in “Architecture”, are all handled perfectly fine from Shopify. What is really important though is to keep the reputation that has been built up over time is kept when you migrate from another system to Shopify. The key to take...

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(More) about us

Posted by Oliver Schönbett on

This post is for the people who come from the “about us” page and thought: Hey, those guys seem interesting, I have to know more about them. So here is how we see ourselves, what we think we want to do and our motivation of all this. (This is tricky to write and I hope I’m not drifting apart completely but maybe after a year or so I check the analytics and nobody has read the post anyways) We indeed are the three guys that try to show off on the about us page, and there is no straightforward explanation...

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How to set up cool, feature rich Pages in Shopify

Posted by Oliver Schönbett on

We have been working a lot with Shopify and set up countless shops, and we really love the platform. The one thing that is bothering us though is the page editor and the limitation that it (still) brings when designing your Webstore. This post is about our lessons learned and subsequent workarounds that we are using to enable beautiful shopify pages - and this will help you brining some flexibility to your setup, but you have to keep in mind that shopify is a e-commerce platform and it’s not intending to replace a „normal“ CMS. If your page requires complex...

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Beautiful Product Description Tabs

Posted by Oliver Schönbett on

One thing we realized when setting up our stores is that the options for making the product description area are quite limited. There’s a textbox, and that’s it. Yes you can insert images (which is painful), but that’s not going to give you much design choices. A feature that is requested for almost all our Shopify store setups is a tabbed product description area. Some themes will bring this incorporated, but usually that out-of-the-box functionality is limited to adding content from static pages to the tabs. Many Shopify Merchants want to be able to structure product specific content dynamically. One...

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Expert Setup or the "White gloves"

Posted by Oliver Schönbett on

There is no real point in time to which a decision to create free Shopify features can be pinned down, but while this idea developed we also realized that we must put out some offer for merchants without technical knowledge. We believe that this is Shopify’s main target group - people with great ideas, amazing products who need an easy accessible commerce sales channel. And since great minds shouldn’t be troubled with boring HTML (or liquid for that matter) we thought that offering an all in we do this installation for you service would be really beneficial. Here is how...

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